H& M and Sonia Rykiel president concurrently
H& M and Sonia Rykiel president concurrently Chief Art Officer Nathalie Rykiel announced jointly that Sonia Rykiel will play an important role the next guest's seat designer, leans the strength to ed hardy swimwear make in 2009 the winter underwear series and in 2010 spring the fashionable clothing. This French Corporation (knitting queen) organizes by “Queen of Knits”, is Paris is unique, modern and arrogant spiritual model. This symbolizes H& M cooperates for the first time the designer the underwear and matches related the development to woman the decoration; This own design series in December 5, 2009 in global 1,500 H& The M exclusive agency promotes, Sonia Rykiel also will be serving at the appointed time under somebody's banner the global each big high-quality goods fashionable clothing shop synchronization promotes this underwear series, this is also H& M another pioneering work.
To becomes full explodes unceasing H& M and Sonia Rykiel this time will be heavy a pound announcement spring once again to cooperate in 2010, promotes one (1-and-a-half years old to 8 years old) the knitting series and the interest matches the decoration by pattern design woman and the girl primarily. The second series in February 20, 2010 in whole world approximately 250 H& The M exclusive agency promotes. " Fashion Silicon Valley " Chief Marketing Officer Xin Wei indicated that the reason that China dress designing brand present not ed hardy swimwear yet " Greatly good world " , is mainly because our country consumers developed the present situation to decide the supplier developed the condition. Xin Wei said that China dress designer and brand, if in world dress designing " Leaves selects " , must first attack and capture the Chinese spinning and weaving clothing's domestic demand market. " In the future will work as the rich opinion ' after 80, ' ' after 90, ' After this age level's expense comed hardy swimwear munity grows, I believed that can want to make the clothing brand truly to China the enterprise to bring the very big opportunity. " Xin Wei said. The Shanghai Shi street fashionable creativity garden total area amounts to 19,000 square meters, the floor space amounts to 41,000 square meters, invests the holding by the Chinese clothing group, is aims at the clothing industry the fashionable creativity industry direction detection
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